June 7th, 2009 | by Juan Tejeda | published in Mobile Apps, Mobile Communities, Mobile Marketing, Mobile Services
Mobile Sports is the topic for the next event at Mobile Monday Munich chapter. If you are in Munich and want to attend just register at: http://www.mobile-monday.de/events/mobile-sports
should be interesting.
June 4th, 2009 | by Juan Tejeda | published in Mobile Communities, Mobile Marketing
So what if: the spots are no longer produced by Agencies but by the public themselves using the mobile phones. A network of people sharing video tips about just any possible product you want to buy. Telling real stories about brands and not the deceiving world Advertising often portrays. Eventually this will lead to better quality products for the best possible price.
May 26th, 2009 | by Juan Tejeda | published in Mobile Apps, Mobile Devices, Mobile Marketing, Statistics on Mobile Devices
Click-to-Call or CTC is a model that started first on the internet and then evolved into a more literal use of its name, meaning click to make a call. While browsing the net on your mobile phone you can see how phone numbers are higlighted (like a link), upon clicking the number will be automatically dialed.
May 24th, 2009 | by Juan Tejeda | published in Mobile Devices, Mobile Marketing, Mobile Services
In an industry dominated by SMS campaigns, MMS, shrunken banners mimicking the ones on internet, ring tones and some other primitive forms of marketing gave the mobile phone the reputation of been the underachiever of the media world. Undeniably, the introduction of the iPhone changed the way we think about mobile phones, the way we interact with them and what we expect from our devices. We are now living what is been called by some the “Post iPhone era” and every new smartphone that comes out in the market is expected to be better or at least have the same functionalities. While innovative and cool, advertisers are worried that an offer that can’t be streamlined and sold by the pound is unlikely to happen with this current innovative climate. Just like the early days of the internet a lot of experimenting is going on, but defined formats are not well established yet.
May 1st, 2009 | by Juan Tejeda | published in Mobile Apps, Mobile Communities, Mobile Devices, Statistics on Mobile Devices
If you type in “Android Data Corporation” in google you can’t even find a URL to go to. Nevertheless, this company is suing Google and others for the use of “Android” as a trademark.
March 21st, 2009 | by Juan Tejeda | published in Mobile Communities, Mobile Devices, Mobile Marketing
Next May 11th will be the demo night from the Mobile Monday Munich Chapter. The demonstration will include new apps for the iPhone, the Android, Ovi, Symbian and Java-based phones. On the second part of the event there will be unannounced presenters which will also demo other applications.
